Category Archives: Marketing

Libraries of the future infographic

Posted on May 1, 2013 by

Another snazzy infographic depicting the possible future of libraries. It was adapted from PewInternet for a key address at the State University of New York Librarians Association Annual Conference in 2012. The Pew Internet produce a lot of research into … Continue reading →

Posted in Academic libraries, America, Careers, Challenges, Digital things, Information, Libraries, Marketing, Public libraries, Reading, Research, Social media & social networking, Technology | Tagged , , , , | Leave a comment

Rewarding marketing of Welsh libraries – the results

Posted on April 26, 2013 by

For the fourth year running libraries in Wales have been able to compete in a national (all-Wales) competition for marketing awards. These are run as part of the marketing strand of the library strategy (Libraries Inspire), and are organised by … Continue reading →

Posted in Academic libraries, Awards, CyMAL, Libraries, Marketing, Public libraries, Wales | Tagged , , | Leave a comment

CILIP to be re-branded

Posted on April 12, 2013 by

The Chartered Institute of Library and Information Professionals is to be re-branded with a new name and new logo. The reasons behind this are explained on their website and mainly relate to the period of change the organisation has undergone … Continue reading →

Posted in CILIP, Marketing | Tagged , | Leave a comment

Eeek! Creepy stories!

Posted on March 1, 2013 by

The Reading Agency has announced the theme for this year’s Summer Reading Challenge: Creepy House. You can read about the impact of the 2012 challenge (Story Lab) on their website, or more about the Creepy House on here. In Wales, all … Continue reading →

Posted in Libraries, Literacy, Marketing, Public libraries, Reading, UK | Tagged , , , , | Leave a comment

Be in it to win it! Welsh library marketing awards

Posted on December 20, 2012 by

It’s that time of year again when library staff across Wales should be busy completing their entry form for the Marketing Innovation Awards. This is the fourth year for these awards and they aim to celebrate the valuable work that … Continue reading →

Posted in Academic libraries, Awards, Libraries, Libraries Inspire, Marketing, Public libraries, Wales | Tagged , , | Leave a comment

We Get Libraries in Wales

Posted on October 2, 2012 by

The annual library campaign for Welsh libraries will be launched on 10th October 2012 with the title “Get reading, get better, get libraries”.* Loosely abbreviated to ‘Get Libraries’, this campaign is focusing particularly on the contribution libraries make to people’s … Continue reading →

Posted in Academic libraries, Events, Libraries, Libraries Inspire, Marketing, Media, Public libraries, Wales | Tagged , , , , , , , , , | 3 Comments

The low down on marketing Welsh libraries in 2012

Posted on August 2, 2012 by

I thought I’d written a previous post about the marketing strategy for Welsh libraries (for 2012-16), but in looking for the link it turns out I haven’t! Here I will briefly outline the marketing plan for 2012-13 (which, for complicated … Continue reading →

Posted in Awards, Libraries Inspire, Marketing, Wales | Tagged , , , | 7 Comments

Library marketing awards awarded!

Posted on February 28, 2012 by

The Welsh Libraries Marketing Innovation Awards 2012 have now been awarded to six happy library services. The awards are organised by the marketing project team as part of the all-Wales library programme.  Fifteen entries were received in total: ten in … Continue reading →

Posted in Awards, Libraries, Marketing, Wales | Tagged , , , | Leave a comment

National Libraries Day – 4th February

Posted on January 20, 2012 by

For the second year running a day has been chosen to celebrate and promote libraries across the UK – National Libraries Day. This year it’s on Saturday 4th February and libraries are being encouraged to hold events or do something … Continue reading →

Posted in CILIP, Cymraeg/Welsh, Marketing | Leave a comment

Marketing awards for Welsh librarians!

Posted on January 17, 2012 by

Attention college, university and public librarians in Wales who have done any marketing in the last year.  For the third (I think) year running, the annual Marketing Innovation Awards are open to entries. The marketing must have taken place between 1st … Continue reading →

Posted in CyMAL, Marketing, Wales | Leave a comment